Top 10 Indian TVCs in 2007: Adoholik’s Pick

December 31st, 2007 by Bibhuti | Email This

	#1. Nike : Cricket The one thing that influences the whole nation’s psyche in India is ‘Cricket’ and this ad is a visual execution of that.
	#2. Hutch : Small,Medium and Large This is such a cute ad that you can’t help but just love it. The USP of product is well communicated using the kids.
	#3. Moto ROKR Bollywood masala makes this ad tasty. Motorola is trying to sell this as a music phone and the ad complements it nicely.
	#4. Vodafone Astrology Alerts A very nicely executed ad without a single word being spoken but quite effective in selling the Astrology Alert service. The song played in the background gives a soothing feeling.
	#5. Radio City 91.1 FM Its just raw fun. The beautiful hindi song along with the expression given by the actors make it hilarious.
	#6. Reliance Mobile It has everything; cricket, kids and no doubt the Oh-that’s-so cuteeee touch. But the real masala comes from the typical amchi mumbaiya tapori ishtyle and the impeccable timing of the words.
	#7. Neo Sports This is a brilliant idea to sell “India Vs Pakistan” cricket series which has been traditionally competitive and tense.
	#8. Idea Cellular How about solving the problem of caste and religion in 60s ? This commerical does that precisely in a unique way. Idea is trying to penetrate to rural consumers by this idea.
	#9. Hutch : MSN Live Search The message is loud and clear. You search it and you get it on Hutch phone by MSN live search.
	#10. Bingo The story in the ad might not be quite related to the product but this is very effective in creating the brand’s image.