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ASH : Deaths

March 11th, 2008 by Bibhuti | Email This

ASH

Terrorism-related deaths since 2001: 11,377. Tobacco-related deaths since 2001: 30,000,000.

Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Art Director: Mike Davison
Copywriter: Paul Hankinson
Retoucher: Grant Allen / Slice

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    1. 3 Responses to “ASH : Deaths”

    2. By Ganesh Shenoy on Mar 12, 2008 | Reply

      Simply superb ad. Two cigrattes depict twin towers, really cool ad!!!

    3. By Binaryday on Mar 12, 2008 | Reply

      Terrorism related deaths 11,377 only?? I am not sure if that number is indeed correct.

    4. By Bibhuti on Mar 12, 2008 | Reply

      I also think so. But there is no doubt that the tobacco will beat terrorism with a handsome margin even with corrected figure.

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