Ariel : Stain

March 26th, 2008 by Bibhuti | Email This

“Turns ketchup back into polyester.”

“Turns ink back into denim.”

“Turns mud back into corduroy.”

“Turns guacamole back into cotton.”

“Turns mustard back into jersey.”

Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Directors: Gastón Bigio, Jonathan Gurvit (Head of Art)
Creative Directors: Jorge Ponce Betti, Gabriel Huici
Copywriter: Jorge Ponce Betti
Art Director: Gabriel Huici
Photographer: Matías Posti
Account Supervisors: Andrea Díquez, Enrique Vera Vionnet
Advertiser’s Supervisor: Erika Herrero
Digital Retoucher: Pablo Romanos
Agency Producer: Luli Dragan

Award : Cannes Lions Gold, 2007

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Tags: Ariel, Cannes Lions 2007, Detergent, Guacamole, Ink, Ketchup, Mud, Mustard, stain

 

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