Super Attak Flex Gel : Railway Station

May 25th, 2008 by Bibhuti | Email This

Agency: DDB Milan, Italy
Via [adhunt]

Henkel launches new Super Attack Flex Gel:an innovative formula that unites the power of classic supper Attack to elasticity, resistance to atmospheric agents and greater density. The new product thus allows one to glue flexible materials, to use it outside and to apply it in any position whatsoever without dribbling.

To underline the plusses of the new glue, stickers shaped like a tube of Super Attack Flex glue will be applied in different railway stations on the ceilings and walls in correspondence to the supporting cables or structure of clocks, arrivals and departure boards, information boards. The heavy hanging objects will seem to be held up by the power of the new product.