McDonalds and Coke : Escalator & Stairs

December 11th, 2008 by Bibhuti | Email This

“A Coca-Cola and McDonald’s promotion for drinks at McDonald’s restaurants. Regular Cola was advertised to people using the stairs and Coke light to those who chose the escalator.”

Agency: DDB, Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Art Directors: Simon Higby, Viktor Arve, Felix Söderlind, Tove Eriksen Hillblom
Copywriters: Simon Higby, Viktor Arve, Felix Söderlind, Tove Eriksen Hillblom
Photographer: Alexander Pihl