Johnson Fans : Suicide
February 1st, 2009 by Bibhuti | Email This
It defies logic. It defies gravity. It defies sanity. But it makes the point about the product smartly. I hesitated a bit before posting it and would like to know what you think about this ad.
Published: 2005
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6 Responses to “Johnson Fans : Suicide”
By Hemant on Feb 1, 2009 | Reply
Great creative, but I would never run an ad like this.
By Kido on Feb 1, 2009 | Reply
This creative piece of work undeniably makes the point smartly & clearly…
Amazing website… Keep posting…
By Tanuj Lakhina on Feb 1, 2009 | Reply
Very creative concept but something I personally did not like considering its showing suicide as the intended idea.
By Gary LaPointe on Feb 1, 2009 | Reply
It’s a great ad. But it’s offensive. And I’ve sure very offensive to anyone who knows someone who has hung themselves (or maybe even committed suicide).
I’d rather see a similar ad with a little kid in a cape flying in the wind of the fan (I’ll be wanting a commission on that suggestion).
But I’m sure someone would say that kids shouldn’t play with fans…
By Bibhuti on Feb 2, 2009 | Reply
All,
Thanks for your feedback. I would definitely love to see more of these.
I think we all are agree that it’s good creativity but offensive. But the very reason that we are discussing this ad is because of this extreme execution. Had it not been the suicide then we all might have just ignored it. So from the agency perspective their campaign is successful. Morality is a different subject altogether. It’s not an ideal world anyway:)
By Kido on Feb 4, 2009 | Reply
@Bibhuti
So from the agency perspective their campaign is successful. Morality is a different subject altogether. It’s not an ideal world anyway
Completely agree with you…