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ThermaCELL Mosquito Repellent : Fishing

January 12th, 2010 by Bibhuti | Email This

ThermaCELL Mosquito Repellent : Fishing

“Mosquito problems? ThermaCELL is your most effective portable protection against mosquitoes and black flies. The device chases away up to 98 percent of stinging insects within a radius of 4.5 meters, and outdoor applications are virtually unlimited. Protect yourself from mosquitoes - all over!”

It had the potential to be a good campaign but fell short in the copy department. Such a long and boring copy doesn’t help.

Agency: Nyehoder, Oslo, Norway
Art Director: Jason Kinsella
Copywriter: Trygve Lorentzen
Photographer: Marcel Leliënhof
Published: November, 2009

Via [adsoftheworld]

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (2 votes, average: 3.5 out of 5)
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    1. One Response to “ThermaCELL Mosquito Repellent : Fishing”

    2. By aritra on Jan 13, 2010 | Reply

      yeah. the text is too long. shouldnt be more than 7-8 words imo.

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