Dean’s Whisky : Surprisingly Mild

February 6th, 2010 by Bibhuti | Email This

Dean’s Whisky is especially mild. Which is why it appeals not only to rugged guys.
The advertisement’s unusually humorous, feminine look and feel are designed to
arouse the interest of a new target group and raise awareness of Dean’s Whisky
above and beyond its loyal customer base.

Agency: Scholz & Friends NRW, Duesseldorf, Germany
Managing Director: Niels Alzen
Creative Director: Alexander Hansen
Art Director: Mario Zaradic
Copywriter: Annika Hüllebrand
Graphics: Sebastian Jahrmarkt
Photographer: Johannes Pöttgens
Managing Director: Raphael Brinkert
Management Supervisor: Bastian Kühl
Junior Account Manager: Melanie Stein
Published: January 2010