Google Super Bowl Ad : Parisian Love
February 11th, 2010 by Bibhuti | Email ThisIt’s easy to be complex but difficult to be simple. This campaign by Google strikes
precisely with simplicity. A story about a grad student who goes to study in Paris,
falls in love and marries a highly literate Parisian beauty is told beautifully in the
language of ‘Search’, synonymous with Google. Many times brands and agencies
forget the very basic thing that any successful campaign must have the connect
between the product and the consumers as existing in this case.
As per Eric Schmidt, this campaign wasn’t originally intended to be an ad but due
to positive response by people, it was promoted as an ad and even aired during
Super Bowl.
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