Nissan Auto Insurance : Pole, Cow, Hydrant
June 23rd, 2010 by Bibhuti | Email This
It has to be one of best print ad in recent times. For such a serious product of auto insurance this campaign is cute, innocent and intelligent. The message of need of the insurance in case of accidents is beautifully portrayed through the mixing of colors blue and yellow resulting in green.
Agency: Lew’Lara\TBWA São Paulo, Brazil
Chief Creative Officer: Jaques Lewkowicz
Executive Creative Director: André Laurentino
Creative Director: Felipe Luchi/Manir Fadel/Luciano Lincoln
Copywriter: Marcos Almirante
Advertiser’s Supervisor: Carlos Murilo Moreno
Account Manager: Alexandre Baroni
Account Supervisor: Fabricio Takahashi
Producer: Marcos Pedra
Art Buyer: Giuliano Springhetti/Alessandra Sarilho
Art Director: Marcelo Rizerio
Illustrator: Marcelo Rizerio
  (4 votes, average: 4.5 out of 5) Loading ... |
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2 Responses to “Nissan Auto Insurance : Pole, Cow, Hydrant”
By Leonel on Feb 9, 2012 | Reply
I will let you know how I feel about GTR when I go to Nissan School early snrpig. Rumors had a select few technicians going to the factory in Japan for four weeks. Dealers already strapped for cash so Nissan is having GTR specific technicians learn in the US. This is a huge gamble and expensive for Nissan Dealerships that have to purchase special tools special alignment racks and GTR super tech training. I think this should put Nissan back into the performance arena.