Valege Lingerie : Finally Together

February 19th, 2013 by Bibhuti | Email This

French lingerie brand Valège launched a new campaign that pushes the left and the right breast finally together. This works because it is different than typical lingerie ad which shows some hot model. And it highlights the “push-up” effect nicely which is the selling point of the product.

Agency: Marcel, Paris, France
International ECD: Erik Vervroegen
ECD: Alexandre Okada
CD: Rafa Santamarina
Art Directors: Bastien Grisolet, Marjorie Vardo
Creative Team: Yohana Camargo, Alicia Sanchez, Maria Caeiro
Production Company: Wanda
Productions Director: J.A.C.K
Executive Produder: Claude Fayolle
Animation Studio: AKAMA
TV Producer: Armelle Sudron/Wam
Sound: Boris Nicou/Wam
Art Buyers: Jean-Luc Chirio, Lauriane Dula