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Zee Cinema : South Ka Super Punch

May 11th, 2013 by Bibhuti | Email This                      

Zee Cinema did this campaign South Ka Super Punch, to promote a two-week long festival of popular southern blockbusters dubbed in Hindi.

The channel promoted the festival in an off-beat way; instead of showcasing any of the stars or even visuals from the films being aired, the promo raises a toast to the sheer flashiness and flamboyance of southern cinema and its brand of comical action. It featured a special rap song The Gunda Rap which is hilarious and celebrates the larger-than-life attributes of these films.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 4 out of 5)
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