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Scott Kitchen Towels : Wine

July 24, 2008 – 11:38 am by Bibhuti | No Comments »

Scott Kitchen Towels

“Super absorbent”

Agency: JWT, Kuala Lumpur, Malaysia
Awards: Cannes/Clio Silver 2008

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 4 out of 5)
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Air Asia : Phuket I’ll Go

July 22, 2008 – 12:28 pm by Bibhuti | 1 Comment »

Air Asia Airlines

Agency: de pasquale, Brisbane, Australia
Creatives: Bevan Lewis, Lars Vester

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 4 out of 5)
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Masterlock : UFO

July 20, 2008 – 11:33 am by Bibhuti | No Comments »

Masterlock

“Tough Enough For Any Job”

Agency: FoxP2, Cape Town, South Africa
Creative Directors: Andrew Whitehouse, Justin Gomes
Art Director: Ryan Barkhuizen
Copywriter: Mike Pearson
Photographer: Bryan Traylor

Via [adsoftheworld]

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 4.67 out of 5)
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Axe : Train

July 19, 2008 – 10:28 am by Bibhuti | No Comments »

The Axe Effect

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 4 out of 5)
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Smart : Slim

July 18, 2008 – 11:12 am by Bibhuti | No Comments »

Smart

“Fits everywhere.”

Agency: Jung von Matt, Zurich, Switzerland
Art Director: Hisham Kharma
Copywriter: Sergio Penzo

Via [spotanatomy]

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 4.67 out of 5)
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Viva a Vida : Positive or Negative ?

July 17, 2008 – 2:08 pm by Bibhuti | No Comments »

Viva a Vida

“POSITIVE OR NEGATIVE?
You never know. Use a condom.”

Agency: Mohallem Meirelles, São Paulo, Brazil
Creative Director: Eugênio Mohallem
Art Director: Bruno Bomediano
Copywriter: Julio D’Alfonso
Photographer: Guilherme Arruda

Backlit display equipped with a timer that makes the light go on and off sequentially. It’s made of translucent material, revealing the positive image when the light is on, and the negative one when the light is off.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 3 out of 5)
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BMW Used Cars : First

July 16, 2008 – 2:05 pm by Bibhuti | No Comments »

BMW Used Cars

“You know you’re not the first.”

Agency: BBDO Athens, Greece
Creative Director: Theodossis Papanikolaou
Art Director: David Kaneen
Copywriter: Daphne Patrikiou

Sex sells. This is a universal fact and has been exploited since ages. The message is simple; You know that you’re not the first but you still can’t resist the BMW used cars. If this model is equivalent to used cars then I wonder what will be the equivalent of a new BMW car. Nevertheless, there is very little chance that this campaign will fail. People will either like it or hate it but won’t ignore it and the goal of the ad will be achieved.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 3 out of 5)
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