Band-Aid : Tears
December 13, 2009 – 6:08 am by Bibhuti | No Comments »“100% waterproof.”
Agency: JWT, Brazil
Published: 2008
Via [joelapompe]
“100% waterproof.”
Agency: JWT, Brazil
Published: 2008
Via [joelapompe]
An idea as sharp as the extremely sharp razor they are trying to sell. In these current times when people don’t have time for themselves and always in a hurry, creating a billboard which can capture people’s attention is a challenge. A giant razor with sliced birds scattering in half underneath it might seem cruel but sure does guarantee some curious onlookers.
Via [Billboardom]
“4 million bucks. The New Year Jackpot.”
Agency: Braga Menendez, Buenos Aires, Argentina
Creative Director: Bruno Gerondi
Art Director: Horacio Ledesma
Copywriter: Catriel Aiello
Nothing will surprise me anymore. Everybody knows that sex sells in advertising, but this marketing stunt for female clothing line XOXO in New York is crossing the line way too much.
The scene in a young woman’s apartment is recreated in a holiday window display where two “living mannequins” models try on clothes, flip through magazines and even paint each other’s fingernails. After dark they switch to evening wear and spend hours getting dressed for a night on the town. All in front of curious onlookers.
Creative Director and Designer: Carol Powley
“Equipped with HyClean 4.5L extra large dustbag.”
A good enough idea but lacks the execution. The so called room shown here doesn’t look like a room at all. Something which could have been cute, turned out to look unreal.
Agency: JWT, Hong Kong
Executive Creative Director : Steven Lee
Creative Directors: Kwong Chi Kit, Barbara Fu
Art Directors: Kwong Chi Kit, Arthur Tse
Copywriters: Barbara Fu, Daat Lai
Photographer: Benny Lam
Retoucher: Gary
Published: June 2009
Via [adsoftheworld]