Yoga Center
December 27, 2007 – 2:01 pm by Bibhuti | No Comments »This advertisement for a yoga school in Hong Kong shows a yoga practitioner on the flexible arm of a drink straw. A smart,creative and cost-effective way to get attention of people.
Mini Cooper
December 26, 2007 – 5:41 am by Bibhuti | 1 Comment »This ad shows the Mini Cooper car with opened door outside Zürich’s train station. The visual gives the impression that people are going in and coming out of car instead of station suggesting how spacious is Mini Cooper. Nice work.
Folgers Coffee : Manhole
December 24, 2007 – 2:41 pm by Bibhuti | No Comments »A print of a coffee mug was placed on top of steaming manhole cover in New York City, USA. Holes on the print allows the steam to come out and makes it look real. The wordings around the cup says: ‘Hey, City That Never Sleeps. Wake up.” from Folgers. This must be one of the best guerilla/ambient advertisements ever made. A very creative and cost-effective campaign which is just impossible to be ignored by a passerby.
Citroën
December 22, 2007 – 3:23 pm by Bibhuti | No Comments »Citroën opens its 8 floors showroom on the Champs Élysées. Paris
Advertising Agency: H-Paris, France
Creative Directors: Olivier Desmettre, Fabrice Delacourt
Art Directors / Copywriters: Philippe Boucheron, Nicolas Poillot
Photographer: Romain Laurent
Via [ adsoftheworld ]
Citroën is a French automobile manufacturer, founded in 1919 by André Citroën. It is today part of PSA Peugeot Citroën, and its headquarters is on rue Fructidor, Paris. This campaign is for their 8 floors showroom opened on the Champs Élysées,Paris. Eight people symbolising 8 floors are trying to take pictures of the cars. This is a brilliant idea and well executed.


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