Red Cross Portugal : Tornado

ONLY ONE TORNADO HAS THE POWER OF ANOTHER TORNADO.
In order to respond quickly at the height of a catastrophe we
have to count on everyone’s help. Make your donation now.”

Agency: Partners Lisboa, Portugal
Creative Directors: Lourenço Thomaz, Susana Sequeira
Art Director: Maria João Andrade
Copywriter: Pedro Lima
Illustrator/Digital Artist: Aaron Padin

It’s a nice idea and executed brilliantly through a powerful visual. But the copy is too long and could have been better. How about this ?

“ONLY ONE TORNADO HAS THE POWER OF ANOTHER TORNADO.
Every drop of help counts. Make your donation now.”

(4 votes, average: 2.75 out of 5)  Loading ...

Tags: Public Interest, Red Cross, Tornado

Ché Men’s Magazine : Skirt

“Let us keep on dreaming of a better world.”

Agency: Duval Guillaume, Antwerp, Belgium
Client contact: Tatjana Vandeplas
Account Director: Patrick Clymans
Creative Directors: Geoffrey Hantson, Dirk Domen
Art Director: Sebastien De Valck
Copywriter: Kristof Snels
Photographer: Evert Thiry
Retouching: Cyan

(4 votes, average: 4.25 out of 5)  Loading ...

Tags: Ché, Dream, Magazine

ASH : Deaths

“Terrorism-related deaths since 2001: 11,377. Tobacco-related deaths since 2001: 30,000,000.”

Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Art Director: Mike Davison
Copywriter: Paul Hankinson
Retoucher: Grant Allen / Slice

Via [ibelieveinadv]

(5 votes, average: 4.4 out of 5)  Loading ...

Tags: ASH, Smoking, Terrorism

BBC World : Occupier/Liberator

Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Executive Creative Director: Eric Silver
Creative Directors: Jerome Marucci, Ari Weiss
Copywriters: Adam Kanzer, Ari Weiss
Art Directors: Jamie Overkamp, Jerome Marucci

This is one of the first in it’s league ie. Interactive Billboard. An image which depicts the current affair in the world is put along with two options to vote. People can vote through SMS and the count keeps changing. Interesting idea.

(3 votes, average: 4.67 out of 5)  Loading ...

Tags: BBC, News, Outdoor

WWW : Tree

Agency: Ogilvy & Mather, Bangkok, Thailand
Creative Director: Wisit Lumsiricharoenchoke
Executive Creative Director: Wisit Lumsiricharoenchoke
Copywriters: Kulvadee Doksroy, Khanitta Wichitsakonkit
Art Director: Gumpon Laksanajinda
Photographer: Anuchai Sricharunputong/Remix Studio
Producer: Paiboon Suwansangroj
Account Supervisors: Jiravara Virayavardhana, Phannika Vongsayan
Image Composer: Anuchai Sricharunputong/Remix Studio

Award: Cannes Lions 2007 Gold

(4 votes, average: 5 out of 5)  Loading ...

Tags: Cannes Lions 2007, Forest, Public Interest, WWF

Luminaria : Women’s Day

“Without women, there isn’t light in this world. Greetings in your day.
Luminaria. Lightening your life.”

Agency: Publicidad Comercial LOWE & Partners / Honduras
Creative: Alvaro Salgado
Creative Director: Enrique Zaldivar
Art Director: Christian Godoy / Alvaro Salgado
Copywriter: Enrique Zaldivar

(4 votes, average: 3.5 out of 5)  Loading ...

Tags: Light, Luminaria, Women

Mercedes Benz S-Class : 8 Airbags

Published : 2006

Mercedes does seem to care for security, atleast for men. Some people might take offence of this campaign but this is a nice idea to emphasize airbags.

(52 votes, average: 1.48 out of 5)  Loading ...

Tags: Automobile, Car, Mercedes