HSBC Bank : Washing Machine and Lassi

Agency: JWT London
Executive Creative Director: Russell Ramsey
Creative Director: Axel Chaldecott
Agency Producer: Dean Baker
Group Head: Joseph Petyan
Director: Kevin MacDonald
Editor: Justine at Final Cut
Production Company: Rogue Films

Surprised by the abnormally high sales of washing machines in India, a salesman from UK was sent to India to investigate. He reaches a laundry shop to enquire about the washing machine but surprisingly gets redirected to a ‘Lassi Parlour‘. The owner of the parlour becomes ecstatic in receiving him and gives out the secret that he is churning out 10 times more lassi using his machines.

This is a brilliant campaign which makes the connect in a funny way with HSBC’s theme of World’s Local Bank and their expertise in international business.

(2 votes, average: 4.5 out of 5)  Loading ...

Tags: Bank, Business, Finance, HSBC, India, JWT, Lassi, London

Ché Men’s Magazine : Lane

“Let us keep on dreaming of a better world”

(2 votes, average: 2 out of 5)  Loading ...

Tags: Ché, Magazine, Road

Saudi Bowling Competition : Supermarket

Agency: Impact BBDO Riyadh, Saudi Arabia
Creative Director: Ahmad Beck
Art director: Bobby Saguisi
Copywriter: Ziad Chehab

Via [Ad Blog Arabia]

(1 votes, average: 4 out of 5)  Loading ...

Tags: Ambient, Bowling, Guerilla, Saudi Arabia

Ché Men’s Magazine : Squeeze

“Hier knijpen aub” in dutch means “Please squeeze here”. This is another execution of the theme “Let us keep on dreaming of a better world”. I know many would like to bash this campaign and you can’t fault them.

(2 votes, average: 2.5 out of 5)  Loading ...

Tags: Ché, Magazine

Etisalat Yellow Pages : Lost

“Don’t risk being missed. Make sure your business is in the 2009 Etisalat Yellow Pages.”

Agency: ImpactBBDO, AbuDhabi
Creative Directo/Writer: Peter Vegas
Art Director: Jeremy Horton

Via [Ad Blog Arabia]

(2 votes, average: 3 out of 5)  Loading ...

Tags: Etisalat, Yellow Pages

Lotto Super 7 : Rainbow

To bring attention to the Super 7 jackpot, they created an artificial rainbow by projecting high-powered lights and colored gels into the sky above this billboard.

Agency: TBWA\Vancouver, Canada
Creative Director: Paul Little
Copywriter: Dan Nelken
Art Director: John Williamson
Production: Julian Davis

Via [adsoftheworld]

(1 votes, average: 3 out of 5)  Loading ...

Tags: Ambient, Billboard, Guerilla, Lottery, Lotto, Money, Outdoor, TBWA

Axe Essence : Part Good, Part Bad

“Part good. Part bad. That’s man’s essence. New Axe Essence”

(3 votes, average: 2.33 out of 5)  Loading ...

Tags: Axe, deodorant