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Viva a Vida : Positive or Negative ?

July 17, 2008 – 2:08 pm by Bibhuti | No Comments »

Viva a Vida

“POSITIVE OR NEGATIVE?
You never know. Use a condom.”

Agency: Mohallem Meirelles, São Paulo, Brazil
Creative Director: Eugênio Mohallem
Art Director: Bruno Bomediano
Copywriter: Julio D’Alfonso
Photographer: Guilherme Arruda

Backlit display equipped with a timer that makes the light go on and off sequentially. It’s made of translucent material, revealing the positive image when the light is on, and the negative one when the light is off.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 3 out of 5)
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Becherovka : Get Closer

June 30, 2008 – 11:07 am by Bibhuti | No Comments »

Becherovka : Czech Liquor

Agency : Mark BBDO Prague, Czech Republic

Becherovka is a traditional Czech liquor enjoyed my men and women. Long-term communication strategy of Becherovka is captured in a slogan: Get closer. That’s why our Becherovka bench is specially designed to help people do just that.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (1 votes, average: 3 out of 5)
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ADESF : Anti Smoking

June 29, 2008 – 6:07 am by Bibhuti | No Comments »

ADESF : Stop Consuming your body

ADESF : Stop Consuming your body

ADESF : Stop Consuming your body

“Stop Consuming your body”

Agency: NeogamaBBH, Brazil
Via [adgoodness]

Smoking Kills. I know it. You know it. Everybody knows it. But still people smoke ignoring the evil of smoking. Nevertheless, if a single person is convinced by these awareness campaigns and quit then the effort is worth it. And if these hard hitting visuals can’t convince a few then I doubt anything else apart from death can.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (2 votes, average: 5 out of 5)
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Cancer Patients Aid Association : Smoking

June 11, 2008 – 1:43 pm by Bibhuti | No Comments »

Cancer Patients Aid Association

Agency: Ogilvy & Mather, India
Award: Gold Lion, Cannes, 2003

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 4.33 out of 5)
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Motivate Publishing : Honest

May 15, 2008 – 12:16 pm by Bibhuti | No Comments »

Motivate Publishing

Motivate Publishing

“As managing Partner of Motivate Publishing, Ian swears by honesty being the best policy. And that’s just how Motivate Publishing operates. With every magazine we publish being currently audited, or registered for audit by BPA, we’are transparent in every aspect.
Call us and we’ll prove it. 04 282 4060.
motivatepublishing.com”

Agency: Tonic Communications
Creative Director: Vincent Raffray

Via [ adblogarabia ]

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (2 votes, average: 4 out of 5)
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Cancer Patients Aid Association : Smoker’s Survey

April 10, 2008 – 6:21 pm by Bibhuti | No Comments »

Cancer Patients Aid Association

“Smoking does more than what meets your eyes. Quit now.”

Agency: Grey Worldwide India, New Delhi
Copywriter: Anu Gulati
Art Director: Manoj Deb
Creative Directors: Sandipan Bhattacharyya, Manoj Deb

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 2.67 out of 5)
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World No Tobacco Day : Non Smoking Area

April 4, 2008 – 1:47 pm by Bibhuti | 4 Comments »

World No Tobacco Day

Agency: TBWA Athens, Greece
Creative Director: Vangelis Vrouvas
Art Director: christos Kliafas
Copywriters: George Loukoumis, Vassilis Kleisouras

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (5 votes, average: 4 out of 5)
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