Ford Fiesta : Match This

“Believe it or drive it. Take the Ford Fiesta five minutes mein fida test drive.”

Agency : JWT, India
Script : Ashwin Parthiban
Director : Ram Madhvani
Creative Director : Senthil Kumar/Agnello Dias

There is something about this ad which is infectious. May be it’s the unadulterated,childlike joy shown on the face of the young man who seems to be ignorant of the rest of world. May be it’s the soothing music of an old classic song “Suhana Safar” playing in the background. May be it’s the scenic sunset beauty which we hardly enjoy these days.

This TV commercial for Ford Fiesta shows a man performing the stunt to light the torches using the strip of matchboxes pasted on his car. A refreshing way to showcase the performance of the car and the “Test Drive” is consciously made prominent as people take decision to buy a car based on that.

(4 votes, average: 2.75 out of 5)  Loading ...

Tags: Automobile, Car, Fiesta, Ford, India, JWT

Audi : Golf

Agency: DDB Milan, Italy
Creative Director: Vicky Gitto
Copywriter: Vicky Gitto
Art Director: Hugo Gallardo

(4 votes, average: 3.25 out of 5)  Loading ...

Tags: Audi, Car, Golf

ZAP : Electric Car

ZAP is a company which makes electric cars. This ad is a brilliant piece of work. Tag line is just perfect: ‘Nature Thanks You’.

(4 votes, average: 4.75 out of 5)  Loading ...

Tags: Automobile, Car, electric car, ZAP

Mini Cooper

This ad shows the Mini Cooper car with opened door outside Zürich’s train station. The visual gives the impression that people are going in and coming out of car instead of station suggesting how spacious is Mini Cooper. Nice work.

(5 votes, average: 4.4 out of 5)  Loading ...

Tags: Automobile, Car, Mini Cooper

Citroën

Citroën opens its 8 floors showroom on the Champs Élysées. Paris

Advertising Agency: H-Paris, France
Creative Directors: Olivier Desmettre, Fabrice Delacourt
Art Directors / Copywriters: Philippe Boucheron, Nicolas Poillot
Photographer: Romain Laurent
Via [ adsoftheworld ]

Citroën is a French automobile manufacturer, founded in 1919 by André Citroën. It is today part of PSA Peugeot Citroën, and its headquarters is on rue Fructidor, Paris. This campaign is for their 8 floors showroom opened on the Champs Élysées,Paris. Eight people symbolising 8 floors are trying to take pictures of the cars. This is a brilliant idea and well executed.

(2 votes, average: 5 out of 5)  Loading ...

Tags: Automobile, Car, French, Paris, Peugeot

BMW

(2 votes, average: 3 out of 5)  Loading ...

Tags: Automotive, BMW, Car

Mitsubishi Motors

Agency: BBDO Chile
Creative Director: Cristian Schinadeerman
Art Director: Emerson Navarrete
Copywriter: Schina
Illustrator: Ricardo Salamanca
Photographer: Salamagica
Head of Art: Fernando Riveros

(1 votes, average: 5 out of 5)  Loading ...

Tags: Automotive, Mitsubishi