Its one thing to be good once in a while, but it takes a lot to maintain the quality and consistency. Axe has done a brilliant job to create and preserve the brand image. Along with the agencies who make these ads, I think the people from Axe side who do the quality check and approve them should be applauded as well.
  (7 votes, average: 4.43 out of 5) Loading ... |
Whenever I start to think that I have seen enough good ads of Axe with the same theme, I come across some more brilliant ones. Axe ads never fail to amaze me. Enjoy.
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(7 votes, average: 4.71 out of 5) Loading ... |
How can you escape this ad? You can’t help but notice it. The agency has identified one of the best place for the guerilla campaign. Nice work.
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Copy : Builds Strong Teeth
The billboard advertising has to be very innovative and different to catch people’s attention. If you are not that creative but a little smart then also you can manage it sometimes. I have seen huge billboards with hot models on it at the busy traffic signals for a news paper daily campaign. Nobody really cares what’s written as copy and what’s the concept, its instinctive to look at good faces and in the process the brand name.
This advertisement for toothpaste falls into the first category though. It is nicely done and convey the message loud and clear that it builds strong teeth.
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(12 votes, average: 4.17 out of 5) Loading ... |
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| Formula Toothpaste | Hutch MSN Search |
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