Banana Packaging
March 4, 2010 – 2:20 pm by Bibhuti | No Comments »
Creation : Naoto Fukasawa, Japan
  (2 votes, average: 4.5 out of 5) Loading ... |
Visa : Football Evolution
February 18, 2010 – 1:22 pm by Bibhuti | No Comments »“Life flows better with Visa.”
A beautiful ad for the beautiful game. Visa, the proud partner of FIFA World
Cup is selling a dream which have many takers.
Agency: Saatchi & Saatchi, London
Executive Creative Director: Kate Stanners
Creatives: Jonathan Santana & Xander Smith
Agency Producer: Rebecca Williams
Production Company: Gorgeous, London
Director: Chris Palmer
Producer: Rupert Smythe
Director of Photography: Ian Foster
Editor: Paul Watts @ The Quarry
Telecine: Seamus O’Kane @ The Mill
Post Production: Tom Sparks
Sound: Jack Sedgwick @ Wave
Music: ‘Isla de Encanta’ by The Pixies
 (3 votes, average: 4 out of 5) Loading ... |
CareerBuilder.com : Casual Friday
February 15, 2010 – 11:49 am by Bibhuti | No Comments »A commercial for CareerBuilder.com that was rejected to air on TV during the
2010 Super Bowl game. Given that anything banned garners more curiosity and
publicity, CareerBuilder might not complain at all for rejection. Nothing intelligent
but you might just laugh.
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(2 votes, average: 4 out of 5) Loading ... |
Visa Go World : Julia Mancuso
February 13, 2010 – 12:01 pm by Bibhuti | No Comments »Visa has released this campaign to cheer USA alpine skiier Julia Mancuso for
Vancouver 2010 Winter Olympics. Julia, the gold medalist in the giant slalom
at the 2006 Winter Olympics, talks about her training and preparation here.
Agency : TBWA\Chiat\Day, Los Angeles
Via [The Inspiration Room]
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(1 votes, average: 3 out of 5) Loading ... |
Google Super Bowl Ad : Parisian Love
February 11, 2010 – 12:05 pm by Bibhuti | No Comments »It’s easy to be complex but difficult to be simple. This campaign by Google strikes
precisely with simplicity. A story about a grad student who goes to study in Paris,
falls in love and marries a highly literate Parisian beauty is told beautifully in the
language of ‘Search’, synonymous with Google. Many times brands and agencies
forget the very basic thing that any successful campaign must have the connect
between the product and the consumers as existing in this case.
As per Eric Schmidt, this campaign wasn’t originally intended to be an ad but due
to positive response by people, it was promoted as an ad and even aired during
Super Bowl.
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(4 votes, average: 3.75 out of 5) Loading ... |
Meetup.com : The Cat Story
January 23, 2010 – 10:39 am by Bibhuti | No Comments »“May be you should get out more.”
Don’t let your cat hate you so much that she commits suicide. Venture out from
your den and give the poor cat some space. I am not saying so but these hilarious
commercials for Meetup.com is giving this message. Meetup.com is an online social
networking portal that facilitates offline group meetings in various localities around
the world.
Agency: Knarf, New York
—Posted by Bibhuti
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(1 votes, average: 5 out of 5) Loading ... |
11 Innovative Business Cards
January 10, 2010 – 5:08 am by Bibhuti | 2 Comments »I am not so sure about love at first sight but I am damn sure about the
impact of first impression in any field and more so in marketing. It’s a
war out there in market where most of the brands more or less provide
the same features or services. The thing that decides the winner is the
marketing strategy which can make people curious enough to first read
the advertisement and the product features are automatically covered
later in the process. That’s where an innovative and inquisitive business
card can play an important role in attacking the subconscious mind of
consumers. Business cards might be an ancient tool of marketing but if
done creatively can still give good returns. Here is a collection of some
cool and innovative business cards.
What can be better than giving away business cards having ‘wet’ effect
for a diving instructor? Simple and striking.
A business card for a dentist, made of metal and a corner bitten off. Not
sure how cost effective it is but definitely eye catching.
Why not make the business card itself “Sundial” if the client is an antique
watch collector. Not bad, not bad at all.
A calibrated business card for a builder. Smart.
Your paint coming off? No worries, you have Agrie Paint Services.
The first rule of wilderness survival is preparation. That’s why BC Adventure
wanted to make sure everyone who stepped through their door left at least
a little more prepared for the wild. Made from organic beef jerky this laser
etched card is good to eat for up to a year in case you find yourself stuck
in a precarious situation.
The business card was stamped using lemon juice as ink, however the
only visible copy on the card is ‘grill me’. After grilling the card against
fire, the scientific effect between heat and lemon juice will cause the
stamped message to appear. The message is the name and contact
detail of a steak resturant called BKK grill.
A business card made of sandpaper to create a unique brand identity of
Finishing school.
Breaking is always easy but how to break with minimum damage and
maximun gain? Well, you have the specialised divorce laywers for that.
Perforated business card demonstrating the expertise of breaking.
Give a little taste of what will follow later. Expandable rubber is used to
make the business card for personal trainer and you need to use your
strength to read the number.
The old is new now. A brilliant idea to reuse old business card for a second
hand shop.
Via [adsoftheworld/creativebits]
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(2 votes, average: 4 out of 5) Loading ... |
