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Weider-Tera Fitness Club : Expander

March 15, 2008 – 1:23 pm by Bibhuti | No Comments »

Weider-Tera Fitness Club

Agency: Guangdong Advtising, Beijing, China
Creative Director: Yang Fan
Art Directors: Yang Fan, Chen Lei, Wang Chao
Copywriter: Amanda Huang, Yang Meng, Ma Jia

Via[adsoftheworld]

The expander was sent to club members with a message ‘Don’t give up halfway.’ A clever idea to convey the message that the club will make them thinner and taller.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (4 votes, average: 5 out of 5)
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Koleston Naturals : Skyline

March 6, 2008 – 2:04 pm by Bibhuti | 1 Comment »

Koleston Hair Care Products

Agency : H&C-Leo Burnett Beirut, Lebanon

The billboard is strategically positioned on a promenade. It has an unspoiled view of the sea and skyline behind it. The woman’s hair is die-cut in the billboard to capture the variations of Koleston Naturals colors through the different phase of the day and night.

This is a brilliant idea but I have my doubt about the effectiveness. A person who observes the billboard at different times of day can really appreciate such an innovative concept. But for others it will be just another billboard.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (4 votes, average: 4.75 out of 5)
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Australia Post : Bus Stop

March 5, 2008 – 1:33 pm by Bibhuti | 1 Comment »

Australia Post’s Personalised Stamp

Agency: M&C Saatchi, Melbourne
Creative Director: Steve Crawford
Creative: Murray Bransgrove/Doogie Chapman/Steve Crawford

In Australia you can create your own personlised stamps to celebrate special occasions such as engagements, the birth of a baby, or to send as greetings to friends and loved ones. This is an ambient campaign by Australia Post to promote Personlised Stamps where posters with a small mirror are placed on bus stops. People standing in front of the envelope can see their images as stamp which conveys the personalised stamp. A simple and nice idea.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (4 votes, average: 4.75 out of 5)
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Ché Men’s Magazine : Legs

March 4, 2008 – 1:09 am by Bibhuti | No Comments »

Ché Men’s Magazine

Agency: Duval Guillaume, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Art Director: Gilles De Boncourt
Copywriter: Eric Becker
Photographer: Geert De Wolf

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (5 votes, average: 4 out of 5)
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Pizza Hut : Supreme Pepper Tabasco Pizza

March 3, 2008 – 11:31 am by Bibhuti | No Comments »

Pizza Hut

Yeah, it’s hot. No point complaining.

Agency: Dim Propaganda, Brazil
Art Director: Daniel Barrocas
Copywriter: Luis “Grilo” Figueiredo
Creative Directors: Guilherme Facci, Michele D’Ippollito

Via [adsoftheworld]

Ballot-boxes were placed in Pizza Hut restaurants inviting people who found the Tabasco Pizza too hot, to express their opinion about it. As the opinion was inserted in the box, a paper shredder, hidden inside, chopped the form. The title says: “Supreme Pepper Tabasco Pizza. Yeah, it’s hot. No point complaining“.

This is more of a funny trick rather than an advertisement to amuse the customers. And I won’t be surprised if some “Not so amused customers” give the pizza hut guys a nice thrashing for making fun of their feedback.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 4.33 out of 5)
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Pradeep Venugopal : Sundial

February 28, 2008 – 12:23 pm by Bibhuti | No Comments »

Visiting Card

Agency: Euro RSCG, India
Creative Directors: Satbir Singh, Mani Jayaram
Art Director/Copywriter: Kamal Bhatnagar

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (5 votes, average: 3.4 out of 5)
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Braganza Finishing School : Business card

February 26, 2008 – 2:43 am by Bibhuti | No Comments »

Braganza Finishing School

Agency: Euro RSCG, Delhi, India
Art Director: Ritrup Biswas
Copywriter: Manmeet Singh
Production: Rajeev
Photographer: Dayakar Soma
Creative Directors: Satbir Singh, Mani Jairam

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (4 votes, average: 4.5 out of 5)
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