Vodafone : Symphonia

If you can’t think of ways to sell your brand by it’s features then create something unique, beautiful and associate with it. Vodafone Newzealand did that precisely by reconstructing the Tchaikovsky’s 1812 Overture using 1000 mobile phones and 2000 texts. It took them 53 different ringtone alerts and a lot of practice to create the Symphonia. It’s one of those things which is bound to spread virally.

Via [guerrillacomm]

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Tags: Symphony, Telecommunication, Vodafone

Castrol Power : Brutally Fast

I have no doubt in my mind that Newton would have committed suicide if he had seen this video. For people who don’t know Rajnikanth on whom this character is based, he is the biggest superstar of Tamil cinema and famous to do unbelievable stunts on screen. Simply hilarious campaign!!

(4 votes, average: 3.5 out of 5)  Loading ...

Tags: Castrol, India, Rajnikanth, Viral

Ad Man’s Love Song : Valentine’s Day

It appears to be a publicity stunt by Thad Papadakis, an Art Director with Ignited in L.A who has created this love song for AdWeek journalist Eleftheria Parpis. And if it is for real then nothing sweeter than this.

(5 votes, average: 4.6 out of 5)  Loading ...

Tags: Love, Valentines Day

KitKat : Site Where Nothing Happens

“Have a break.”

KitKat has come up with a smart and refreshing idea which goes on well with their punch line Have a break. They claim to have a website where nothing happens. There is no link from the page, no content apart from KitKat logo/punch line and the following message.

“If you detect something happening here it’s probably a bug and we’ll try to fix it. Please report any incident to thefirstworldwidewebsitewerenothinghappens@thefirstworldwidewebsitewere
nothinghappens.com. When confirmed you’ll be rewarded.”

This is a great cost-effective campaign and I am sure it is going to spread wildly in cyber world.

(5 votes, average: 3.6 out of 5)  Loading ...

Tags: Chocolate, Cyber, KitKat, Nestle, Online Advertising

V Super Singer : Tujhe Dekha To

(4 votes, average: 4.5 out of 5)  Loading ...

Tags: Channel V, India, music, Reality Show, Simpoo Singh