Mentos : Broken Heart, Fired, Girlfriend

Agency: Neogama/BBH, Brazil
Chief Creative Officer: Alexandre Gama
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Thiago Cruz
Copywriter: Raphael Quatrocci
Illustrator: Fernando Dias De Souza
Art Buyers: Mariah Bayeux, Janaína Lacerda, Rubens Gomes
Account Supervisor: Valéria Barbosa
Account Managers: Mariana Magalhães, Filipe Albuquerque
Planners: Eduardo Lorenzi, Diana Junqueira
Advertiser’s Supervisor: Marco Seregni, Joana Oliveira
Other Credits: Kiyoshi Takahashi, Vinícius Busico, Eduardo Oliveira

(2 votes, average: 4 out of 5)  Loading ...

Tags: BBH, Brazil, Mentos, Neogama

Lynx / Axe : 2010 World Cup Finals

As everyone on the planet knows, this summer the 2010 World Cup Finals are taking place in South Africa. Axe/Lynx wanted to continue its tradition of providing an Axe/Lynx point of view on major cultural events relevant to Axe/Lynx guys. This summer Lynx/Axe produced a series of patriotic posters for some of the competing nations in this summer’s World Cup finals. The posters were produced for a number of countries, aiming to latch onto and evoke the nations pride during the finals. The posters capture an infamous celebration known throughout the football community, one that crosses cultures and can be understood whatever the language. Hopefully, if guys use Axe/Lynx during the tournament, it will be the girls that will be celebrating.

Agency: BBH, UK
Creative Director: Dominic Goldman
Art Director: Dean Woodhouse
Copywriter: Hugo Bierschenk
Photographer: Norbert Kniat
Typographer: Rich Kennedy
Producer: Jeremy Gleeson, Amanda Robertson
Design & Retouching: Gary Mead, Alex Murray
Team Manager: Katja Dienel
Team Director: Keir Mather
Planner: Tim Jones
Engagement Planner: Ben Shaw

Via [adsofhteworld]

(1 votes, average: 3 out of 5)  Loading ...

Tags: Axe, BBH, FIFA World Cup, Health and Beauty, Lynx, UK

Google Chrome : Speed Tests

BBH New York and Google Creative Lab have collaborated in creating a web film that feature a variety of experiments to test the speed of the Google Chrome browser. There are a whole set of real tests that Google do in benchmarking the performance of Chrome. And then there are these: three quirky and playful tests in which Google Chrome is pitted against some very fast things: lightning, sound, and an over-sized potato gun. Rather than try and tell Internet users how fast Google Chrome is, the film demonstrates speed through testing it.

Agency: BBH, NY, USA / Google Creative Lab

(1 votes, average: 4 out of 5)  Loading ...

Tags: BBH, Chrome, Google, TVC, USA

Lynx Bullet : Car Park

“Be prepared this festive season.”

Agency: BBH, London
Executive Creative Director: Nick Gill
Creative Director: Dom Goldman
Art Director: Adam Thompson
Copywriter: Dan Glover-James
Photographer: Julien Wolkenstein
Agency Producer: Jeremy Gleeson

Via [scaryideas]

(No Ratings Yet)  Loading ...

Tags: BBH, Body Spray, deodorant, London, Lynx

Levi’s : Latte

“Who do you want to unbutton?”

OK. The beautiful lady in picture wants the boy who will make her morning latte to unbutton. So what ? What has it to do with Levi’s jeans ? Am I missing anything obvious here ?

Agency: BBH, Singapore
Executive Creative Director: Steve Elrick
Creative Director / Copywriter: Todd Waldron
Photographer: Mark Seliger
Art Directors: Hoon Pin Kek, Scott McClelland
Copywriter: Douglas Hamilton
Agency Producers: Rebecca So, Michelle Tan
Account Planner: Gwen Raillard
Print Production: Asmanic Yang
Account Team: Frances Great, Eugenie Yeo, Lesley-Anne John

Via [adsoftheworld]

(4 votes, average: 2.25 out of 5)  Loading ...

Tags: BBH, Clothing, Levis, Singapore

World Heart Federation : Cheese

“Open your eyes to saturated fat.”

Agency: BBH, London, UK
Art Directors / Copywriters: Dave Monk, Matt Waller
Photographer: Peter Lippmann

Via [adsoftheworld]

(3 votes, average: 4.67 out of 5)  Loading ...

Tags: BBH, Heart, London, Public Awareness