“Hangover is dangerous.”
Agency: Provid, Kiev, Ukraine
Creative Director: Kirill Chichkan
Art director/Retoucher: Denis Music
Copywriter: Sergii Zinoviev
Photographer: Igor Chursin
Via [The Inspiration Room]
   (3 votes, average: 3.33 out of 5) Loading ... |
Agency: Africa Sao Paulo, Brazil
Creative Directors: Nizan Guanaes, Sergio Gordilho, Fabio Seidl, Bruno Brasil
Art Director: Bruno Brazil
Copywriters: Fabio Seidl, Luiz Gonzaga Saraiva
Production Company: Visorama
Director: Jose Bessa
Aired: August 2008
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(2 votes, average: 4.5 out of 5) Loading ... |
“Attention, Wet Floor.”
This is a print campaign by environmental action group Surfrider and the tag line says, “300 cleaned beaches, 300 good reasons to thank us.”
Agency: Y&R Paris, Boulogne-Billancourt
Via [The Inspiration Room]
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(1 votes, average: 3 out of 5) Loading ... |
“Tired of starting defeated? Support Turkish Sports to eliminate the financial difficulties.”
Agency: Concept, Istanbul, Turkey
Creative Director: Niyal Akmanalp
Art Director: Deniz Demirbas
Copywriter: Ozlem Uckun
Illustrator: Umut Dizdar
Photographer: Ozan Cakmak
Via [adsoftheworld]
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(2 votes, average: 3.5 out of 5) Loading ... |
“Make your life a longer story.
Protect yourself against HIV.”
Advertising School: MiamiAdSchool, Europe
Art Director: Julien von Seherr-Toss
Copywriter: Salvatore Russomanno
Via [adsoftheworld]
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(2 votes, average: 5 out of 5) Loading ... |
The water in the money collection boxes gets closer to the young boy when more money is dropped into the container.
Agency: TBWA\Singapore
Executive Creative Director: Graham Kelly
Art Director: Simon Chew
Copywriter: Justine Lee
Via [ibelieveinadv]
The Challenge
Viet Nam has made rapid progress over the past decades. But many parts of the country have been left behind. It is estimated that nearly 17 milion children in Viet Nam (52%) have no access to save water. And the the figures are much higher in ethnic minority and remote areas.
Unicef has been working with the Vietnamese goverment to provide rural communities with greater access to safe water. It also supports the goverment in developing childfriendly water facilities for kindergartens and schools.
These ongoing aid efforts are part of UNICEF’s contribution to the Millennium Development Goal for water and sanitation: to halve, by 2015, the proportion of people without sustainable access to safe water and basic sanitation.
The Solution
UNICEF is supported entirely by voluntary funds. Because it relies on the contributions of individuals, businesses and goverments, the agency decided to help by creating a fund raising device that will reach out the well-heeled residents and tourists in Viet Nam.
At first glance it may look like a regular donation container. Except, there’s water in it. Designed to look like a cross-section of a well, the water level rises whenever a coin is donated into the container. At the top of the well is a boy symbolizing the children who need help getting access to safe water.
These collecting “wells” will be used to gather donations from visitors to UNICEF’s offices across Viet Nam, as well as locations where well-off locals and tourists gather such as boutique shops, restaurants, clubs and bars.
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(4 votes, average: 4.25 out of 5) Loading ... |
Agency: Ogilvy & Mather, India
Award: Gold Lion, Cannes, 2003
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(4 votes, average: 4.5 out of 5) Loading ... |
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