McDonalds Fries : Pedestrian Crossing

In an ambient campaign, McDonalds Switzerland painted a Zurich pedestrian crossing into a portion of fries during Zürifest in July this year. This is a smart and cost-effective idea and not the first time being used. Check out these earlier work.

Durex
China Environmental Protection Foundation

Agency: TBWA, Switzerland
Creative Director: Michael Kathe, Martin Friedlin
Copywriter: Michael Kathe
Art Director: Dominique Magnusson
Art Buyer: Christina Hengstmann
Account Manager: Guido Zehnder

(2 votes, average: 3.5 out of 5)  Loading ...

Tags: Ambient, Guerilla, McDonalds, Switzerland, TBWA

Nissan Auto Insurance : Pole, Cow, Hydrant

It has to be one of best print ad in recent times. For such a serious product of auto insurance this campaign is cute, innocent and intelligent. The message of need of the insurance in case of accidents is beautifully portrayed through the mixing of colors blue and yellow resulting in green.

Agency: Lew’Lara\TBWA São Paulo, Brazil
Chief Creative Officer: Jaques Lewkowicz
Executive Creative Director: André Laurentino
Creative Director: Felipe Luchi/Manir Fadel/Luciano Lincoln
Copywriter: Marcos Almirante
Advertiser’s Supervisor: Carlos Murilo Moreno
Account Manager: Alexandre Baroni
Account Supervisor: Fabricio Takahashi
Producer: Marcos Pedra
Art Buyer: Giuliano Springhetti/Alessandra Sarilho
Art Director: Marcelo Rizerio
Illustrator: Marcelo Rizerio

(2 votes, average: 4.5 out of 5)  Loading ...

Tags: Brazil, Financial Services, Insurance, Lew’Lara, Nissan, Sao Paulo, TBWA

Nissan X-Trail : GPS

“X-Traill with GPS now in Egypt.”

Agency: TBWA, Cairo, Egypt
Creative Director: Arindam Sengupta (Oranjee)
Art Directors: Sameh George, Youssef Gadallah
Copywriters: Sameh George, Youssef Gadallah
Photographer: Hussien Shaban

(1 votes, average: 4 out of 5)  Loading ...

Tags: Automotive, Egypt, Nissan, TBWA

Visa Go World : Julia Mancuso

Visa has released this campaign to cheer USA alpine skiier Julia Mancuso for
Vancouver 2010 Winter Olympics. Julia, the gold medalist in the giant slalom
at the 2006 Winter Olympics, talks about her training and preparation here.

Agency : TBWA\Chiat\Day, Los Angeles

Via [The Inspiration Room]

(1 votes, average: 3 out of 5)  Loading ...

Tags: Julia Mancuso, TBWA, Vancouver, Visa, Winter Olympics

Viagra : Wood

Agency: TBWA\PHS, Helsinki, Finland
Art Director: Tuukka Tujula
Copywriter: Taro Korhonen
Illustrator: Elisa Konttinen
Photographer: Kimmo Virtanen
Post-Production: Fake Graphics
Art Buyer: Kirsi Pärni
Published: November 2009

Via [adsoftheworld]

(4 votes, average: 4.75 out of 5)  Loading ...

Tags: Finland, TBWA, Viagra

The Paddy McGuinness Library

“Own the books that made P.P. McGuinness. The private library of McGuinness is for sale.”

Padraic Pearse “Paddy” McGuinness was an Australian journalist, activist, and commentator. A simple execution where the books are arranged to make his face emphasizing his private library. Nothing great but the art looks good.

Agency: Whybin/TBWA Sydney, Australia
Executive Creative Director: Garry Horner
Creative Director: Matt Kemsley
Art Director: Janelle Shearer
Photographer: John Curnow
Post Production: Chris Mawson
Copywriter: Steve Dodds

Via [adsoftheworld]

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Tags: Australia, Books, Library, Paddy McGuinness, TBWA, Whybin

Ephydrol : Deadly Foot Odor

“Ephydrol. Gets rid of deadly foot odor.”

Agency: TBWA, France

(No Ratings Yet)  Loading ...

Tags: Ephydrol, France, TBWA