Carlsberg : Friends Test

March 30, 2013 – 3:29 am by Bibhuti | No Comments »

“Standing up for a friend. That calls for a Carlsberg.”

Belgian agency Duval Guillaume and Carlsberg did this stunt to do loyalty test for best friends. To participate in the project were selected several young people placed in a very believable scenery gaming den with all related services as restaurants, snack bars, brothels, etc. They called their best friends in the middle of the night saying they lost in poker game and are in an urgent need to bring 300 Euro, otherwise it will be bad. The friends who made it at the end got applause and Carlsberg.

Agency: Duval Guillaume, Belgium

(1 votes, average: 5 out of 5)

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Tags: Belgium, Beverage, Carlsberg, Duval Guillaume, Viral

Sony Ericsson Xperia™ X10 : Product Testing Institute

October 5, 2010 – 1:59 pm by Bibhuti | No Comments »

Agency: Dare, New York
Creative Director: Brian Cooper
Copywriter: Summer Cui
Art Director: Anna Kalimbet
Agency Producer: Sally Alekna
Film Director: Henry Alex Rubin
Post Production: Prime Focus
Editing: The Whitehouse Post
Media: MEC

(1 votes, average: 4 out of 5)

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Tags: Dare, Sony Ericsson, USA, Viral, Xperia

Castrol Power : Brutally Fast

April 25, 2009 – 9:40 am by Bibhuti | 1 Comment »

I have no doubt in my mind that Newton would have committed suicide if he had seen this video. For people who don’t know Rajnikanth on whom this character is based, he is the biggest superstar of Tamil cinema and famous to do unbelievable stunts on screen. Simply hilarious campaign!!