“New Hurricane Fan. Now with more power.”
Agency: Jbis Comunicação, Brazil
Creative Director: Waldemar França
Art Directors: Eduardo Araújo, Waldemar França
Typography: Rafael Gil
Photographer: Image Bank, Lumini
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Agency: Grey Worldwide, Poland
Creative Directors: Katarzyna Sosnierz & Grzegorz Waliczek
Art Directors: Zofia Nowak & Beata Kotnowska-Bujak
Photographer/Illustrator: Jason Hinley
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As the name ‘MotoYuva‘ suggests, Motorola has maintained the strategy to target the youth in this new campaign for A810. And what better way than using the setting of classroom and showing a prank on professor to connect to the youth. The impressing thing about the ad is that it does able to sell the USP (Draw & Scribble, MMS & Email) of the phone in a humorous way and with a catchy punch line “Sabko Banaa Dalo“.
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The occasion today is such that I couldn’t help but hijack this space to share my joy with everyone. Sachin Tendulkar has become the Test cricket’s greatest scorer surpassing Brian Lara’s world record. It’s not the statistics which matters much to me but this gives an opportunity to celebrate the genius of Sachin. To carry the hopes and dreams of a billion cricket crazy people for close to two decades is not a joke.
My cricket watching career almost coincided with that of debut of Sachin. Since then nothing has brought me more smiles and joy than the little master. Thank you Sachin for everything.
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“Thank God you’re a man.”
Via [scaryideas]
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“Take action. Love your heart.”
Agency: Lowe, Istanbul, Turkey
Creative Director: Can Apaydin
Art Director: Tuncay Köksal
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“Pattex Extreme. Glues everything.”
Published: 2005
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