Swiss Airlines : Snow

February 18th, 2008 by Bibhuti | Email This

Agency: Conceptbakery, Germany
Via [guerrillacomm]

This is a simple,cost-effective guerilla campaign for Swiss International Air Lines. Snow covered cars are parked in big cities of Germany on a bright sunny day promoting their low fare package starting at Euro 99. This is bound to generate curiosity and the kind of idea which makes you think why it didn’t come to my mind.