Vodafone : Chhota Credit

May 29th, 2008 by Sulakshan | Email This

Agency: O&M, India

Humans are more likeable than Pugs!! You don’t need a better proof than this. This Vodafone ad is a welcome break from the hutchy pug (or shall we say vody pug). The pug campaign was great but it somehow lost it freshness over the period of time.

This ad does a ‘Taare Zameen Par’ in just few seconds. It’s almost nostalgic and makes you feel happy. I don’t know about kids these days, but in our days we used to use fountain pens. Ahh those exams, teacher collecting answer sheets, just few seconds to complete all the questions; such an amazing feeling now to remember those days.

The great thing about the ad is the story telling which makes you relate to this innovative new feature of Chhota Credit. The setup of central or government school feel will appeal to the common people who mostly use the prepaid service. And not to forget the mesmerizing humming in the background.

A standing ovation to Vodafone and O&M guys from adoholik team for refreshing our memories.