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BBC World : Occupier/Liberator

March 10, 2008 – 7:07 am by Bibhuti | No Comments »

BBC World

Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Executive Creative Director: Eric Silver
Creative Directors: Jerome Marucci, Ari Weiss
Copywriters: Adam Kanzer, Ari Weiss
Art Directors: Jamie Overkamp, Jerome Marucci

This is one of the first in it’s league ie. Interactive Billboard. An image which depicts the current affair in the world is put along with two options to vote. People can vote through SMS and the count keeps changing. Interesting idea.

Sucks - Why the Hell it was Created!Average - Okie Dokie!Good - But Can be Better!Pretty Good - Makes a Mark!Class Act - Simply Superb! (3 votes, average: 4.67 out of 5)
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