China Environmental Protection Foundation
May 11, 2010 – 1:43 pm by Bibhuti | 1 Comment »
A busy pedestrian crossing in China was taken over by a large canvas with a leafless tree on the road. On both sides of the crossing were sponge cushions placed, soaked in green environmentally friendly washable and quick dry paint. This way footprints represents green leafs. This ambient campaign was made for China Environmental Protection Foundation.
Agency: DDB, China
Via [directdaily]
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