Cluedo : Bloody Knife
October 30, 2009 – 1:08 pm by Bibhuti | 1 Comment »“How does it feel to be involved in a crime?”
Cluedo is a deduction board game originally published by Waddingtons in Leeds, United Kingdom in 1949. In this guerilla campaign of Cluedo, table numbers in the restaurant are substituted with those used by police at a crime scene. The numbers will be placed on the tables close to a bloody chandelier and knife which are two of the pieces used in Cluedo.
Agency: DDB, Italy
Creative Director: Vicky Gitto
Art Director: Salvatore Zanfrisco
Copywriter: Daniela De Seta
Supervisor: Valerio Le Moli
Account Director: Simone Lucarelli
Photography: Manuela Crippa, Alessandra Magiste
Via [adsoftheworld]
Sony PSP Killzone : Sniper
September 4, 2008 – 11:35 am by Bibhuti | No Comments »A red laser light moved continously over the adshel surface, just like a sniper’s rifle laser target. When people got in the way of the laser, they became “victims”, literally in the Killzone.
Agency: TBWA Whybin, Auckland, NewZealand
Creative Director: Andy Blood
Art Director: Corey Chalmers
Copywriter: Corey Chalmers
Clue Board Game : Blood
August 25, 2008 – 2:20 pm by Bibhuti | 1 Comment »“Clue. The game of murder mystery. Everyone’s a suspect.”
Soap dispensers in public washrooms are filled with a blood red coloured soap. When a person washes, it creates the image of cleaning blood off their hands.
Advertising School: Humber College, Toronto, Canada
Art Directors / Copywriters: Jenny Luong, Jared Friedberg
Via [adsoftheworld]
Rubik’s Cube : 25th Anniversary
July 11, 2008 – 2:55 am by Bibhuti | No Comments »“25 years and still going.”
Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Head of Art: Mike Davison
Creatives: Bridget Short & Regan Grafton
Photographer: Juliet Taylor
Senior Agency Producer: Gordon Moir
Via [ibelieveinadv]
Nintendo Brain Training : Witness
April 9, 2008 – 4:42 pm by Bibhuti | No Comments »“Need some?”
Agency: Leo Burnett Italy
Executive Creative Directors: Enrico Dorizza, Sergio Rodriguez
Creative Director: Licia Martella
Art Director: Silvia Santarelli
Copywriter: Saverio Lotierzo
Photographer: Riccardo Bagnoli
Via [adsoftheworld]