Agency: LG&F, Belgium
Creative Director: Christophe Ghewy
Art Directors: Tim Driesen / Joeri Van Den Broeck
Copywriters: Joeri Van Den Broeck / Tim Driesen
Photographer: Frank Uytenhove
Published: 2006
Via [spyrestudios]
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“Have a break, Have a Kit Kat.”
Agency: JWT, Brussels, Belgium
Creative Director: Jean-Luc Walraff
Art Director: Cédric Minot
Copywriter: Jurgen Verbiest
Photographer: Antoine Melis
Published: June 2010
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(3 votes, average: 4.67 out of 5) Loading ...
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“Let us keep on dreaming of a better world.”
In a perfect world any advertising campaign portraying woman as an object of desire should be banned, but we don’t live in perfect world. Almost all brands at some point of time have used this technique to promote their products. There are few brands like Axe and Che who have mastered the art in blending the sexist theme with their products which are aimed exclusive at male audiences. You can get away with it if done in a smart, subtle and humorous way. This one is definitely hilarious.
Agency: Duval Guillaume, Belgium
 (1 votes, average: 4 out of 5) Loading ...
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“Lotus and coffee, always together.”
Agency: Duval Guillaume Brussels, Belgium
Creative Director: Katrien Bottez, Peter Ampe
Art Director: Sven Van Hooydonck
Copywriter: Geerard Van de Walle
Photographer: Jean-Francois De Witte
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“Can’t blame a man for being a man.”
Advertising is not a funny business but you can definitely add some fun to it. Humor when understood is the greatest way of getting attention, but can be risky too as it might offend certain section of people. There is no such concern in this commercial of P Magazine which claims to be a typical male magazine and what better way than creating a story around a gorgeous woman to make that point. Hilarious stuff.
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(1 votes, average: 4 out of 5) Loading ...
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“Public transport supports nature.”
Agency: Duval Guillaume, Brussels, Belgium
Creative Directors: Katrien Bottez & Peter Ampe
Art Director: Yigit Unan
Copywriter: Robin Stam
Photographer: Klaas de Buysser
Via [Add Shots]
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(3 votes, average: 2.67 out of 5) Loading ...
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“Why flies always stick to your windshield. Hyundai, now with free leather interior and aluminium finishing.”
Agency: Duval Guillaume, Brussels, Belgium
Creative Directors: Peter Ampe, Katrien Bottez
Art Directors: Eva De Jonckheere, Seb De Roover
Copywriter: Catheline Leroys
Retouching: Fred Dupont
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(2 votes, average: 3.5 out of 5) Loading ...
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