Go Ahead Drink and Drive
May 1, 2009 – 5:22 am by Bibhuti | No Comments »
Via [scaryideas]
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Reserved For Drunk Drivers : Tree
September 4, 2008 – 11:27 am by Bibhuti | No Comments »
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(6 votes, average: 4.67 out of 5) Loading ...
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Oman Economic Review : Don’t Drink & Drive
July 15, 2008 – 10:24 am by Bibhuti | No Comments »
Agency: United Media Services
Art Director: Ramesh P
Copywriter: Vinit Pillai
Via [mediame]
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(2 votes, average: 4.5 out of 5) Loading ...
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Pepsi : Youngistan
February 29, 2008 – 5:52 am by Shiva | 2 Comments »Agency : JWT, India
To begin with, just to give you a gist of the ad - Ranbir kapoor tries to reach up to Deepika’s room to see her, and ends up falling into the bushes on the ground. When he gets up with foliage stuck to his body and also with a broken dish antenna in his hand, he encounters Shahrukh khan(who plays the nerdy space comics lover-brother of Deepika). Ranbir poses as a space creature to deceive him and gets Sharukh khan to take him to his sister. Well, nothing big after that other than Ranbir drinking a mycan Pepsi from Deepika’s fridge.
O Lord, please save me from all these ads with big stars and no real essence. Yes, Deepika is cute, but how on earth does she contribute to publicising the “mycan“? What does the ad convey? According to me, it is just an ad with star power and nothing to drive home any new thought or insight about Pepsi, except that they do not mind spending extravagantly on stars for their ads. Agreed that soft drink ads are more of entertainment these days, but atleast they should have some meaning. Compare this ad with the Minutemaid ad about ‘Pulpy orange juice‘ - Excellent concept in how they beautifully depict the ‘Where is the pulp‘ phrase. That gets the potential customer’s attention more than all the glitzy stars- leave them for the big banners!! Sell your ware to the customer, people- Sell!!
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Seagram : Drink or Drive
February 8, 2008 – 2:58 pm by Bibhuti | No Comments »
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(4 votes, average: 4 out of 5) Loading ...
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Yoga Center
December 27, 2007 – 2:01 pm by Bibhuti | No Comments »
This advertisement for a yoga school in Hong Kong shows a yoga practitioner on the flexible arm of a drink straw. A smart,creative and cost-effective way to get attention of people.
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(6 votes, average: 3.83 out of 5) Loading ...
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