IPL - Manoranjan Ka Baap

April 7th, 2008 by Sulakshan | Email This

This is one of the most funny and clever commercials currently on air. Its a simple idea, executed really well. Ads like this more often than not, go wrong in the execution phase, but this one is bang on the target. That filmi eighties kind of look and dialogs, perfectly suit this ad.

As per this article from Rediff, ‘An industry source said BCCI had allocated roughly Rs 100 crore as its (IPL) advertising budget,’. Normally with such high bugdets, creativity goes for a toss, because its easy to get all the stars with such money and have them sing and dance, shoot it on camera and call it an ad. I am happy to see that someone’s getting it right for BCCI.

It may be because most of the stars are associated to one team or other, so BCCI is left just with money and no stars, so all the big creative guys are having a good time. We hope to see more such brilliant ads as we get closer to IPL.

Check out the other brilliant IPL ad: Cricket ka Karmayudh.

One easy question: Who is Mano and Ranjan’s grand father ?
Simple: ICL. It helped BCCI to conceive IPL, their baap